Our lives have changed dramatically over these last few months, but one thing that has remained constant is the power of connectivity – with our team, our clients, and our physical and digital communities.
In 2020, we’ve embraced new opportunities and ways of working, producing content like never before, hosting online events and filming virtual tours.
As we celebrate our achievements, a snapshot of our results since April is below to show how we are reaching more people than ever.
Working closely with our clients, we have developed communications and company strategies, launched a digital campaign to support local businesses, placed an exceptional number of press items across all mediums and grown our clients’ digital followings.
We would also like to introduce you to the newest furry additions to the CC family.
Keep connected, stay safe and get in touch with us. We’re here and ready to help you communicate.
Key stats from April to July:
300+ media placements
10,000 new social media followers
13 digital events
14 new videos
3 furry additions
As the media landscape has shifted, so too have we. Working across print news, TV, radio and digital we’ve been able to generate over 300 pieces of media coverage for our clients since March, including major features in The Australian Financial Review, Sydney Morning Herald, Seven News, The Australian, Herald Sun and more.
The way we consume information is shifting and audiences are continually looking to social media to keep inspired. Using social media to connect with audiences, share updates and tell meaningful stories has never been more important. On both Instagram and LinkedIn, we’ve been able to gain over 10,000 new followers for our clients with huge growth also observed in engagement. We are implementing organic and paid campaigns to grow databases, followers and communities.
As we are staying at home, we’ve co-hosted, created and supported 13 digital events to successfully reach thousands of attendees. These include Melbourne Art Fair’s Viewing Rooms, the Australian Institute of Architects’ digital awards presentations and a number of industry webinars in partnership with publications and organisations.
CC has produced 14 videos across five different states, helping clients reach new audiences and tell compelling, human stories. In total, these videos have been viewed over 12,000 times on social media – generating over 50,000 impressions.
CC is feeling the puppy love, with Pachino the Sheepadoodle, Wally the Greyhound and Ciri the kitten joining the team. We’re looking forward to the time that we can all catch up together back in the office!