Summary
Committed to achieving longevity in each of their hand-built kitchens, Cantilever’s manufacturing approach expresses design ingenuity and user-orientated outcomes. Each Cantilever kitchen is designed for the modern lifestyle, an approach seeing them collaborate with Design Office on Tableau, a tailored kitchen system for modern Australia.
Seeking to reposition themselves as a bespoke kitchen manufacturer, Cantilever engaged CC to leverage the brand to a higher market level, effectively managing brand and product communications in Melbourne and Sydney.
Over 20 pieces of media coverage in tier-one titles including The Design Files, Habitus and Est. Living supported Cantilever in elevating the brand to a level of bespoke luxury.
CC also supported Cantilever in amassing 8000+ Instagram followers, exemplifying our integrated mix of content marketing, social media and thought leadership approaches in creating a strong media presence.